Displaying Real-Time Metrics Inside and Outside the Call Center

Info-Tech Advisor: Research Note

Published: February 05, 2008


Displaying real-time metrics within the call center and relaying relevant data to individuals across the organization will provide key personnel – including agents, managers, and company executives – with valued visibility into current conditions. Enterprises that are exploring call center optimization should investigate real-time middleware platforms that can access multiple data sources and support outputs ranging from LED readerboard to flat panel displays and desktop dashboard applications.

Call Center Optimization Begins With Data

Business and IT leaders recognize that a high performing call center operation can provide tremendous value. For many enterprises, the call center is the primary point of interaction with customers and, accordingly, a key source of client satisfaction or frustration. As a result, strategies to optimize each agent’s use of time, reduce call handling times, and improve the overall quality of customer service are a common priority. Naturally, these approaches rely heavily on operational data extracted from the call center environment.

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